This kit was created to introduce the SquareWare Product line to a small group of select clients and prospects that were attending a trade show within the packaging industry. This kit utilized an “off the shelf” box structure, a custom formed plastic support system to hold the containers and brochure. The containers included a custom insert sheet with an image of fruit to suggest usage. Each kit was the wrapped with custom band that highlights the SquareWare brand and the key features and had a card that offered free shipping of the sample kit back to the receiver’s office so they would not have to travel back with it. The entire kit was then shrink-wrapped and placed in each person’s hotel room before their arrival so they would have the opportunity to review all of the items prior to the scheduled meeting that would follow.
Inline Plastics Corp.
Branding, Marketing, Promotions
SquareWare Product Intro Kit May 24th, 2017theindigogroup